About the position
Publix Super Markets tops the list of privately-owned supermarkets in the US. We hold no long-term debt and continue to grow year after year. Publix and our associates excel in community involvement, volunteerism, and environmental sustainability. Our collective commitment to diversity has contributed to our success in being a great place to work and shop. It’s satisfying to work for – and be an owner in – a Fortune 100 company that is widely recognized as a leader in the supermarket industry. The Corporate Communications department at Publix spearheads internal communications and press releases, publishes monthly newsletters and annual benefits notices, handles department-specific communications, and manages digital content for Publix's internally facing platforms. Within the department, the User Experience (UX) Content Design Analyst leads the overall UX research strategy, gathers data-driven insights and defines key opportunities that influence our UX roadmaps and inform both content and design. Ideal candidates have strong attention to detail and strategic thinking skills, with the ability to persuade and achieve buy-in from others. In Publix's corporate offices, we value in-person interactions, similar to those our store associates have with customers. Many of Publix's corporate offices offer work from home up to one day a week. Each business area implements their policy differently and should be discussed during interviews. What you’ll do conduct qualitative and quantitative user research (usability testing, interviews, surveys, contextual inquiries) to identify user behaviors, needs and preferences analyze and interpret data to identify user trends and gaps between business expectations and UX to develop design decisions, project roadmaps, journey maps, and presentations create user personas and visualizations that reflect the diverse needs and behaviors of a product’s user base and ensure different perspectives are considered in the design process present UX insights and provide research to guide future roadmaps, project planning, decisions, and strategy execution
Responsibilities
- conduct qualitative and quantitative user research (usability testing, interviews, surveys, contextual inquiries) to identify user behaviors, needs and preferences
- analyze and interpret data to identify user trends and gaps between business expectations and UX to develop design decisions, project roadmaps, journey maps, and presentations
- create user personas and visualizations that reflect the diverse needs and behaviors of a product’s user base and ensure different perspectives are considered in the design process
- present UX insights and provide research to guide future roadmaps, project planning, decisions, and strategy execution
Requirements
- Bachelor’s degree in human computer interaction, human factors, psychology, UX/UI/product design, computer science, information technology or related area or equivalent experience
- at least four years of experience in market research, business analysis, UX design research or related area
- basic Microsoft Word and Excel skills
- intermediate Microsoft PowerPoint skills
- knowledge of usability testing software
- expertise in qualitative and quantitative research methods, including user interviews, surveys and usability testing
- proficiency in data analysis techniques with experience in analyzing web analytics, user data and user feedback
- familiarity with modern design research tools and frameworks for mapping user journeys and creating storyboards
- proven track record in user research, design research or similar role in a dynamic, multi-stakeholder environment
- experience in building consensus and influencing cross-functional teams to adopt data-driven insights
- ability to self-direct work activities and take action on tasks without direction from a supervisor
- must be at least 20 years old with a valid driver’s license
- willing to operate a vehicle and have driving record verified
Nice-to-haves
- Master’s degree in in human computer interaction, human factors, psychology, UX/UI/product design, computer science, information technology or related area
- six or more years of experience in market research, business analysis, UX design research or related area
- UX research or design certifications
- intermediate Microsoft Word and Excel skills
- knowledge of Figma
- knowledge of conversational Span
About the UX Content Design Analyst Opportunity
Publix Super Markets is currently hiring for a UX Content Design Analyst position based in Lakeland, FL, US. This is a full time opportunity suited to candidates who are ready to contribute their skills and grow within a dynamic team environment. Whether you're an experienced professional or looking to take the next step in your career, this role offers a chance to work on meaningful projects while developing new capabilities.
What the Role Involves
As a UX Content Design Analyst, you will be expected to collaborate closely with cross-functional teams, take ownership of key deliverables, and contribute ideas that help Publix Super Markets achieve its goals. Day-to-day responsibilities typically include planning and prioritizing tasks, communicating progress with stakeholders, maintaining high standards of quality, and adapting to evolving business needs. The exact scope of duties may vary depending on team structure and current priorities, so candidates should be comfortable with a role that can evolve over time.
Who Publix Super Markets is Looking For
Successful candidates generally bring a combination of relevant experience, strong communication skills, and a proactive attitude toward problem-solving. Publix Super Markets values individuals who can work independently as well as part of a team, who are detail-oriented, and who bring a positive, adaptable mindset to their work. Prior experience in a similar UX Content Design Analyst capacity is beneficial, though a strong willingness to learn and grow is equally important.
Compensation and Benefits
Compensation for this role is competitive and commensurate with experience. In addition to base pay, many roles at Publix Super Markets may include benefits such as health coverage, paid time off, opportunities for professional development, and a supportive work culture designed to help employees thrive both personally and professionally.
Why Join Publix Super Markets?
Joining Publix Super Markets as a UX Content Design Analyst means becoming part of a team that values collaboration, innovation, and continuous improvement. Employees are encouraged to bring their own perspective to the table, and the organization aims to foster an environment where people feel supported in doing their best work. This is a great opportunity for candidates who want their contributions to have a real, visible impact.
How to Apply
If you believe you're a strong fit for the UX Content Design Analyst role at Publix Super Markets in Lakeland, FL, US, we encourage you to review the full job details above and submit your application through the listed channel. This position was posted on 2026-02-05T04:04:10Z. Early applications are generally encouraged, as competitive roles like this one can attract a high volume of interest.
